Big Ten Media Days Football

Nebraska head coach Scott Frost is shown during an NCAA college football news conference at the Big Ten Conference media days, Thursday, July 22, 2021, at Lucas Oil Stadium in Indianapolis. 

TownNews.com Content Exchange

Nebraska football head coach Scott Frost speaks with the media at the 2021 Big Ten Football Media Days.

INDIANAPOLIS — Alabama football coach Nick Saban raised eyebrows earlier this week when he revealed how much money his starting quarterback is making via name, image and likeness deals.

"Our QB (Bryce Young) has already approached ungodly numbers, and he hasn't even played yet," Saban said during the Texas High School Coaches Association convention, per Chris Hummer of 247Sports. "If I told you what it is … it's almost seven figures."

Not bad for someone who threw for one touchdown as a freshman.

The news got Nebraska coach Scott Frost's attention Thursday.

"If he's making close to a million, good for him," Frost said. "But that's a lot of pressure on a young man." 

What sort of pressure? 

"I don't know, if somebody gave me $750,000, I'd feel like I need to perform pretty well, particularly when you're 19 years old," said Frost, who led Nebraska to the 1997 national championship as its senior quarterback. "I think it's great for student-athletes that they're going to be able to capitalize on this. There's also going to be a million problems that come along with it that people aren't expecting. 

"Pressure to perform might be one of them. There's going to be a lot of other ones that we've tried to talk through to try to anticipate issues that could come up with our student-athletes. But anytime we're getting away from the purity of college sports and cheerleaders and alumni and rah-rah, the game is changing. I think in a lot of ways, those are going to be good changes. But there will be pitfalls, too."

Frost said his program doesn't have a lot of in-house rules regarding players' handling of NIL deals, which became available in college athletics only three weeks ago. 

"I just don't want it to be a distraction," he said. "We're trying to give guys an opportunity to have it be organized as well as we can. I need to protect them. I'm hearing stories from universities, particularly in another sport, where some kids are approached by agents, people trying to get them to do deals. 

"There could be a lot of distractions. There could be the wrong people talking to our kids. Hopefully, we can find a way to protect them to some degree while allowing them to take advantage of NIL." 

He said he wants his players to treat any appearance outside the program as if it's an official media-type setting. 

That's an interesting world for a 18-year-old right out of high school.

"They're always going to be representing the University of Nebraska," Frost said. "So we're going to have some simple rules about that. Mostly, we're going to help them by protecting them and making sure they're being steered in the right direction by whoever's helping them taking advantage of NIL."

Frost emphasized that coaches aren't allowed to help players make deals.  

"I don't want anything to do with that," he said. "I want to coach a team. Whatever happens away from football, I hope our guys can capitalize on NIL. But when they're in the building, I'm their coach, and that's the way I want to keep it."

Recommended for you

This article originally ran on journalstar.com.

Locations

TownNews.com Content Exchange

(0) comments

Welcome to the discussion.

Keep it Clean. Please avoid obscene, vulgar, lewd, racist or sexually-oriented language.
PLEASE TURN OFF YOUR CAPS LOCK.
Don't Threaten. Threats of harming another person will not be tolerated.
Be Truthful. Don't knowingly lie about anyone or anything.
Be Nice. No racism, sexism or any sort of -ism that is degrading to another person.
Be Proactive. Use the 'Report' link on each comment to let us know of abusive posts.
Share with Us. We'd love to hear eyewitness accounts, the history behind an article.